
10 years ago, apps like we know them, didn’t exist. Services based on such apps didn’t exist. Uber didn’t exist. Airbnb didn’t exist. Servify didn’t exist. But when Steve Jobs demoed the original iPhone – the world changed. Suddenly, interacting with a personal computing device with your fingers felt natural. Using apps felt natural. Using services based on these apps felt natural. The last 10 years were redefined because of the way Apple leveraged their technological innovation on the smartphone. And now, 10 years after the original iPhone – it’s time to talk about the iPhone X.
There are others iPhones too
Before we get ahead of ourselves, let’s clarify the fact that like every year, Apple introduced an incremental upgrade of an iPhone. They skipped the ‘s’ cycle of the tick-tock nomenclature and launched the iPhone 8 and 8 Plus. The design and looks for these aren’t all that different from the previous generation iPhone but there are subtle differences in colour and build.
The big change came in the fact that the iPhone back is now glass. Why? To support wireless charging. And the display will now be a True Tone display, the same that Apple first introduced with the original iPad Pro. But the star of the show was undoubtedly the iPhone X. Apple spent more time talking about their new premium product which bears the ‘X’ symbol to indicate the 10 years since the launch of the original iPhone.
In any case, if you are planning to buy either the iPhone 8 or 8 Plus, then you need to know that these will be launched in only 2 storage variants. These will go on sale on the 29th of September and will be available to purchase from Apple Authorized Resellers and online retailers. Their official pricing is –
iPhone 8, 64GB: Rs. 64,000
iPhone 8, 256 GB: Rs. 77,000
iPhone 8 Plus, 64GB: Rs. 73,000
iPhone 8 Plus, 256GB: Rs. 86,000
The iPhone X – the bezel less future of smartphones
With a striking new design and a sleek glass and metal body, the iPhone X looks quite different from previous iPhones. With 2017 flagships choosing to do away with bezels, Apple was almost forced to join this bandwagon now, rather than later. And with the number of stutters and fumbles of this keynote might suggest that the iPhone X was probably a rushed product.

So what else is different about the X? For starters, it sports a whopping 5.8-inch OLED display, which is a first for an Apple product. Also, it was the only phone launched without the ubiquitous Touch ID powered home button. That does not mean that there is no security to unlock the iPhone X. Because the iPhone X is running on an A11 Bionic chipset which is developed to detect faces and then unlock. This does mean that there are a whole lot of sensors on the front of the phone, around the camera. Perhaps more than most people would care to know, but these help with security as not even a photograph of you or even a mask can fool the system to be unlocked.
New hardware, new solutions
Swiping from the bottom takes care of the lack of a home button issue. Then there are gestures like swiping up halfway from the bottom to get to the multitasking menu. Swiping down from the right will now reveal the Control Centre, whereas swiping down from the left will give you access to your notifications.

The cameras on the rear also get an upgrade. They are now vertical instead of horizontal but that means that they will be in horizontal position when you’re clicking portrait pictures. The dual camera setup now gets Optical Image Stabilisation (OIS) for both lenses even though the resolution remains the same at 12MP. There are cool modes introduced in the camera which can now detect subjects being shot and vary lighting for the subject itself or the background. We’ll wait to see how these effects play out in real life testing but the demos sure looked cool.
How much?
Well, that’s the big question that needs deep consideration. Apple revealed the pricing for the iPhone X too and it costs a staggering –
Rs. 89,000 for the 64GB variant and
Rs. 1,02,000 for the 256GB variant.
Currently, the Samsung Galaxy S8 and LG G6 are in the running for similarly beautifully designed phones with slightly lower pricing. So if you’re not in the Apple ecosystem completely, you can consider those too. If money is not an issue, however, the iPhone X can be a tempting purchase. You can pre-order one on the 27th of October with availability starting from the 3rd of November.